Cross-Platform Banking for SME

GoSolo simplifies business banking for entrepreneurs in the UK. I created the full visual identity, mobile app, web platform, and website design — shaping a consistent product ecosystem across digital and marketing touchpoints.

00

problem

Small and medium-sized businesses face fragmented financial management across multiple tools and banking channels. Opening accounts, managing payments, tracking cash flow, and issuing invoices often require switching between disconnected systems. Traditional banking platforms lack an integrated experience tailored to SMEs — slowing down operations, limiting visibility, and creating friction between web and mobile workflows.

solution

We designed a unified banking ecosystem for SMEs that connects account management, payments, invoicing, and analytics into one consistent cross-platform experience. The system enables business owners to open a company, issue invoices, send or receive payments, and monitor cash flow in real time — all through a single interface. A modular design system was built to ensure seamless interaction between mobile and web, maintaining visual and functional consistency. Each user flow — from onboarding to QR payments and card management — was optimized for speed, clarity, and compliance with financial regulations.

The project evolved through multiple design cycles, driven by close collaboration with business analysts, developers, and compliance teams.
Early research revealed gaps between how SMEs handle daily operations and how banking tools supported them.
We redefined these workflows through detailed user journeys, wireframes, and live testing, focusing on clarity and reliability at every touchpoint.
Over several iterations, the platform grew from a simple payment interface into a full-scale business banking suite — combining the flexibility of modern fintech with the trust of traditional banking.
The result was a scalable, data-driven product that empowers small businesses to operate, grow, and manage their finances effortlessly across devices.

Cross-platform SME banking system integrating payments, invoices, cards, and cash flow management across web and mobile.

As the platform matured, we introduced a layered design system to ensure coherence across multiple banking modules — from “Cash” goals and QR payments to invoicing and international transfers.
This structure allowed the team to extend features quickly without breaking visual or functional integrity, enabling rapid experimentation and measurable product growth.

Each release was backed by analytics and behavioral tracking: user funnels, session heatmaps, and completion rates helped identify friction points and inform future iterations.
Through this continuous feedback loop, the experience evolved into a high-performance SME banking ecosystem that balanced usability, scalability, and business value.

customer

Gosolo

customer

Gosolo

customer

Gosolo

customer

Gosolo

timeframe

3 years

timeframe

3 years

timeframe

3 years

timeframe

3 years

tools

Sketch/Figma/Miro

tools

Sketch/Figma/Miro

tools

Sketch/Figma/Miro

tools

Sketch/Figma/Miro

category

Product Strategy & Vision

category

Product Strategy & Vision

category

Product Strategy & Vision

category

Product Strategy & Vision

domain

Fintech / Banking

domain

Fintech / Banking

domain

Fintech / Banking

domain

Fintech / Banking

01

Onboarding flow showing business registration, KYC verification, and account setup steps for SME users.
Onboarding flow showing business registration, KYC verification, and account setup steps for SME users.
Onboarding flow showing business registration, KYC verification, and account setup steps for SME users.
Onboarding flow showing business registration, KYC verification, and account setup steps for SME users.

Onboarding Flow Streamlined onboarding guiding users through business registration, verification, and account setup with clarity and compliance in mind.

02

SME banking dashboard showing account overview, card management, and detailed transaction insights.
SME banking dashboard showing account overview, card management, and detailed transaction insights.
SME banking dashboard showing account overview, card management, and detailed transaction insights.
SME banking dashboard showing account overview, card management, and detailed transaction insights.

Financial Overview & Card Management. Designed for clarity, quick access, and smooth navigation across SME banking operations.

03

Invoice hub interface showing invoice creation, customization, and payment tracking for SMEs.
Invoice hub interface showing invoice creation, customization, and payment tracking for SMEs.
Invoice hub interface showing invoice creation, customization, and payment tracking for SMEs.
Invoice hub interface showing invoice creation, customization, and payment tracking for SMEs.

Invoice Hub - Manage the full invoice lifecycle — from creation and editing to sending and tracking payments.

+

Sales tools interface showing Tap to Pay and payment link options for quick SME transactions.
Sales tools interface showing Tap to Pay and payment link options for quick SME transactions.
Sales tools interface showing Tap to Pay and payment link options for quick SME transactions.
Sales tools interface showing Tap to Pay and payment link options for quick SME transactions.
Collection of GoSolo marketing creatives showcasing product messaging for fintech features including payment links, tap to pay, invoices, card payments, and business account benefits. Promotional assets used across social media and digital channels.
Collection of GoSolo marketing creatives showcasing product messaging for fintech features including payment links, tap to pay, invoices, card payments, and business account benefits. Promotional assets used across social media and digital channels.
Collection of GoSolo marketing creatives showcasing product messaging for fintech features including payment links, tap to pay, invoices, card payments, and business account benefits. Promotional assets used across social media and digital channels.
Collection of GoSolo marketing creatives showcasing product messaging for fintech features including payment links, tap to pay, invoices, card payments, and business account benefits. Promotional assets used across social media and digital channels.
Web platform layouts showcasing marketing pages, pricing sections, product highlights, and structured UI patterns for a modern business website.
Web platform layouts showcasing marketing pages, pricing sections, product highlights, and structured UI patterns for a modern business website.
Web platform layouts showcasing marketing pages, pricing sections, product highlights, and structured UI patterns for a modern business website.
Web platform layouts showcasing marketing pages, pricing sections, product highlights, and structured UI patterns for a modern business website.

.say hello

i'm open for freelance projects, feel free to email me to see how can we collaborate

.say hello

i'm open for freelance projects, feel free to email me to see how can we collaborate

.say hello

i'm open for freelance projects, feel free to email me to see how can we collaborate

.say hello

i'm open for freelance projects, feel free to email me to see how can we collaborate

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